In the ever-changing global pattern and social context, the 2025-26 Fall/Winter fashion reveals the new interpretation of "real" and "standard" by brands and designers.
This season, we witness the continued rise of minimalist style and the firm return to classics and heritage. Clothing not only pursues the beauty of appearance, but also pays more attention to the real wearing experience and eternal value.
From structured tailoring to deep and restrained colors, every detail reflects the industry's thinking on quality and power.
Dark colors dominate the vision, retro and modern art are cleverly integrated, and comfort, elegance and physical sensation become keywords.
We use 25 core words as clues, from color, silhouette, fabric to overall style, to comprehensively analyze the trends of this season, revealing the multi-dimensional power and future direction of fashion for you.
• Popular keyword 1: fur
This season, in addition to faux fur and shearling, luxurious materials such as cashmere and silk are also used extensively, and fur craftsmanship highlights the sense of luxury. Compared with the extreme publicity of the previous season, the design emphasizes balanced aesthetics and incorporates exquisite details into the basic style. The nostalgic style quietly returns, and the classic faux fur coat becomes the highlight of the style. It is casually worn to show a low-key and luxurious fashion attitude.
As an influential material, fur effect is most suitable for creating luxurious coats, and accessories can also add a sense of luxury. Many bags and shoes this season also use faux fur decorations, which can be easily worn even for the first time, integrating trendy elements into daily styling.
• Popular keyword 2: Tailored suits
Many talented brands have demonstrated exquisite tailoring skills, cleverly combining structured suits, casual pants and coats. Designs such as large shoulders and loose silhouettes convey both toughness and softness, becoming a symbol of the power of new women.
The core office style of the 80s and 90s has returned, which is simple, neat and urban, and has become a major trend that cannot be ignored.
This season's tailor-made items are mainly fashionable gray and black, and the overall shape is simple, neat and cool. Classic patterns such as pinstripes and glen plaid are combined with high-quality fabrics such as cashmere and wool tweed to show exquisite neutral charm, which is an ideal choice for the workplace and daily life.
• Popular keyword three: bow ribbon
Ribbon details appear in large quantities, but the overall tendency is "non-sweet", showing a sense of luxury with a soft and fragile texture. Bows in the style of mature women, ribbon decorations in the same color, and long ribbons with a sense of drag are integrated into the color and material of clothing to create a casual and elegant feminine temperament.
The golden rule of ribbons is to integrate them into the shape in a mature and low-key way. It is recommended to choose ribbons of the same color or basic color (such as black, brown, and white) as the clothing to avoid highlighting the ribbon itself. It is recommended to embellish with bows, belts, etc., or use them casually in hair accessories and shoes to show elegant temperament.
• Popular keyword 4: Broad shoulders
The 80s style introduced by big brands such as Saint Laurent and Louis Vuitton has become a trend, emphasizing the elegant and powerful image of women. The broad shoulder design is combined with soft contours and romantic items to show a soft but firm sense of female power, rather than simply reproducing the 80s style.
The core of this style is to highlight the inverted triangle contour of broad shoulders and waist, with waist design and simple bottoms, emphasizing the overall lines and body curves.
• Popular keyword 5: Victorian style
The 19th century Victorian style is popular. Brands such as Dior and McQueen are inspired by retro literature and aesthetics, emphasizing gorgeous decorations and unique details such as bustling skirts and high collars, showing a non-nostalgic modern interpretation. At the same time, brands such as Valentino break gender boundaries and present an androgynous fashion temperament.
• Popular keyword six: transparent lace
This autumn and winter, transparent materials are still popular, but they tend to be warm and soft veil textures, such as Chanel's tulle overlay, Saint Laurent's thick lace and color combination, and Chloe's light and pleasant chiffon dress.
The key to integrating transparent materials in autumn and winter is to mix and match, combining lace, tulle, etc. with heavy fabrics such as wool and leather to create a unique texture and layering; nude socks and veil patterns have also become a new trend.
• Popular keyword seven: noble lady style
The popular "bourgeois style", represented by Miu Miu and Gucci, etc., is represented by elegant suits, and mixed with novel colors, accessories and tights to add a modern feel.
High-end fabrics such as tweed, cashmere, wool, silk, etc., with details such as lace and pleats, as well as imitation fur, brooches and mini bags, perfectly show the elegant lady style.
• Popular keyword 8: Leather
Leather jackets are back in fashion, with Givenchy and other brands using waist-hugging cuts to add femininity while maintaining toughness and wildness. Leather is also widely used in coats, skirts, etc., from soft to stiff, showing a variety of styles.
Leather jackets can be paired with light materials such as tulle or silk to create a sense of contrast; choosing a leather top will create a strong and delicate look, showing the luster and neatness of the material.
• Popular keyword 9: Belt
This season's coats, from short to long, focus on silhouette and balance, highlighting the waistline. There are various styles, including slim and elegant styles, as well as loose and charming styles, such as Stella McCartney's belt design. The tight waistline contrasts sharply with the wide shoulders, which is impressive.
The belt position can flexibly adjust the silhouette and style. High waist with pencil skirt or tight bottoms is neat, low waist with boots or loose bottoms is more layered.
• Popular keyword 10: tassels
Flowing edge details show the maximalist style. Brands such as Jil Sander interpret the modern sense with elegant floor-length designs; Sports Max and Dolce & Gabbana use hand-knitted stripes and black to give new vitality to the 70s style.
The 70s-style tassel edges are used in modern dresses, saying goodbye to the casual denim style and making it more novel. The slim fit highlights the tassel details and creates a dramatic atmosphere.
• Popular keyword 11: plaid
This season's checkered patterns include classic plaid, hanger, gradient plaid and madras plaid. They are no longer limited to jackets and shirts, but are renewed through modern items and novel color matching. Burberry emphasizes the British style, Louis Vuitton combines travel themes, and Dries Van Noten incorporates plaid into complex knitting and dresses, giving it innovative rather than nostalgic meaning.
This season encourages bold mixing and matching of plaids and different patterns, and trying various coordination. Plaid shirts can be worn as a layer or tied around the waist as a highlight of the look. Bright plaid patterns are also deliberately incorporated into autumn and winter looks to add vitality.